PETITPOT
The first packaging form is a modern twist on a traditional glass jar,
The label was kept to a minimal size to leave a most of the jar transparent and allow the target audience to familiarize themselves with its content at a quick glance.
Along with fun and playful colors to attract the viewer's eye, we created handcrafted typography that we mixed with illustration and photography to create a lively and fully articulated brand world that Petit Pot displays on marketing collaterals, social media and website.